PeopleForBikes is excited to welcome back industry leaders, innovators, and changemakers to Bentonville, Arkansas, for SHIFT‘25. This collaborative summit is designed to bring together PeopleForBikes’ subcommittees, working groups, and executive leaders from across the industry to tackle the most pressing challenges and opportunities facing bicycling and the bike business.
Save the date and sign up to be the first to know when registration opens for this year’s event.
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