Through her work with World Bicycle Relief, Chris Raymo proves how access to a bike can expand what people believe is possible by opening doors to education, livelihood, connection, and opportunity. Her story explores what happens when people are empowered to navigate their communities on their own terms and how one person’s ability to move forward can create momentum for an entire community.

What does it take to become a place where more people choose to ride? It starts with safe and connected infrastructure, a clear understanding of what prevents people from riding, and proof that the investment is making a difference. Learn how Bentonville checked all three boxes, what the city is doing to continue progress, and how communities of any size can apply the same approach to build better places to ride and grow participation.

In a world competing for people's time and attention, community is cycling's greatest advantage. Learn how industry partnerships with grassroots ride groups and events create welcoming pathways into the sport, foster a lasting sense of belonging, and inspire riders to keep coming back. Plus, hear from cycling community and industry leaders on practical strategies for growing participation by investing in the communities that make cycling thrive.